Oldrich Duty has been serving as the Vice-Dean for Strategy and Online (Digitization) at Prague International Business School and lecturing for the City University of Seattle. He is Start-up & SME professional, entrepreneur, coach, consultant, innovator, and educator. He has graduated from California Southern University with a summa cum laude Doctorate of Business Administration, and has earned his MSc International Management (with Distinction) and BA (First Honors) graduated from Teesside University. He is the holder of a certification, but are not limited to, TEFL (PASS 1 – Excellent), LCCI Marketing – Level 3, Guerrilla Marketing Coaching, Business and Life Coaching, NLP and Internet Project Management. Founder of Dutyo.online where he brought extensive business, coaching and teaching experience, including Creobiz Profi & OurCollege.com (CEO, Head of Academics, Principal lecturer), London School of Business and Finance (Strategic Project Manager, HND/BA/MSc/MBA Faculty Member for and Dissertation Supervisor for Strategy/Entrepreneurship/Leadership/Personal Branding/Marketing-related subject areas); working with selected Czech as well as UK Paralympic Team Members. He is officially a ‎Gallup Certified CliftonStrengths Coach (Individuals & Teams). His lecturing style is highly interactive and respectful to different learning styles. He published strategy, personal branding and international management-related books in English.